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Posted on by Ruby Lowe

Snapchat Stories Vs. Instagram Stories

Last year, Mark Zuckerberg threw a spanner into the works for Snapchat. Almost feature by feature, Instagram replicated Snapchat’s ‘Stories’ feature, and somehow became better at Snapchat, than… Snapchat. Between the dog filters & rainbow vomit lies an incredibly powerful communication tool that’s taken the social world by storm. Disappearing content is the new kid […]

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Posted on by Chris Kyriacou

5 Ways To Use Tinder For Business

Social networking dating app – Tinder – has arguably revolutionised user experience across mobile apps in a range of industries across the globe. Their rapid growth and high level of daily user engagement has resulted in the app gaining over 50 million users worldwide. With this infamous app – specifically amongst millennials – known across […]

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Image of Ruby Lowe

Posted on by Ruby Lowe

3 Examples of Disruptive Brands on Social

Time to chuck out those traditional marketing techniques & learn from some of today’s most innovative marketers. WHO: Buffer, a social media scheduling tool. WHERE: Across digital, namely Twitter, Instagram & their blog. HOW? Buffer use one-on-one social interaction to boost brand loyalty & gain new customers. And it works. They’re also incredibly transparent. Buffer […]

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Image of Ruby Lowe

Posted on by Ruby Lowe

How to use Instagram Live to Bring Your Brand to Life

In December 2016, Instagram launched its brand new feature: real-time live streaming, rivalling existing streaming apps such as Periscope & Snapchat. It’s a bold move for Instagram as the app has been pretty static since its launch, previously sticking with in-feed content. However with the launch of Snapchat-esque stories & live video, Instagram is proving […]

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Posted on by Chris Kyriacou

7 Social Media Trends for 2017

The consistency of this blog post on a yearly basis is a trend in itself 😂. At the end of each year we try and predict our top social media trends for the following year. Feel free to check out our forecasts for 2016 and how they went here. Staying true to the ‘this year is […]

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Image of Chris Kyriacou

Posted on by Chris Kyriacou

The Top 10 Vines Of All Time #RIPVine

Just two shorts years ago, a world-wide past-time, and form of quick and easy entertainment, was turning to the nearest computer or mobile device and watching the trending Vines. While Vines were all the rage, they slowly fizzled out in popularity—and as of October 27th, 2016, Twitter announced that they will be shutting down their […]

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Posted on by Chris Kyriacou

3 of the Most Cost-Effective Social Media Tactics

We are all aware of the many benefits involved with brands successfully utilising a social media strategy to benefit their marketing communications. The main contributing factor is that it is essentially free to set-up your social media presence and maintain going forward. However, there are additional cost-effective social media tactics to further exploit your audience […]

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Posted on by Aisling Lewis

Why Donald Trump is the Surprising New Social Media Expert

On June 16 2015 someone, somewhere became the first person to utter the words ‘how has this happened?’ in response to learning that Donald Trump was to run for president. Since that day it’s been a thought as constant as the worry that he might just actually do it. These presidential elections have been less […]

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